Archive for the ‘Music Business’ Category

DOLERN Media ( Dreamin’ Out Loud Entertainment Radio Network ) is proud to announce the launching of “Makin’ It Happen” Radio Promotions, a radio promotions service for independent Christian and Gospel artists. By becoming a partner affiliate with a well established New York based radio promotions company, DOLERN Media and “Makin’ It Happen” Radio Promotions will now be able to offer a very affordable alternative for indie Christian and Gospel artists to acquire radio play for their songs and will feature three 4 week radio campaign options. “All campaigns are guaranteed to secure airplay within 48 hours through the efforts of our partner affiliate” says Arthur Payne of DOLERN Media. “It is our hope that this service will be a benefit to the many talented independent Christian and Gospel artists across the country and around the world as well.”
All three radio campaigns service countless internet radio stations as well as several terrestrial stations.
For more information visit…Makin’ It Happen

DOLERN Media is a division of Dreamin’ Out Loud, LLC


Founders of the indie record labels Eightmaps and Loglady Records give advice on releasing your own music — and others, too

It’s no secret that an independent musician can release his or her own music today through numerous online music platforms without starting an indie record label. Simply want to share your latest opus with the world? Set up a free SoundCloud account and send the link to everyone you know. For some artists, the simpler the better, as their motivations may be as straightforward as sharing what they’re most passionate about without any inclinations to support themselves through their music.

Mike Sempert runs indie record label Eightmaps.Mike Sempert. Photo: Aubrey Trinnaman

Then there are the artists who invest time, money, and effort into self-releasing EPs and full length albums through their own indie record label to help generate income to support a tour, their next recording project, and their music career. In the process, they build an identifiable artist brand and look at their indie record label as any small business owner would. Most have no delusions about becoming the next SubPop or DefJam, but all share an appreciation for the artistic freedom and clear financial picture when self-releasing is compared to signing a contract with a traditional record label.

For these self-releasing artists, music aggregators like CD Baby offer a path to having your music available on all the major digital storefronts (iTunes, Amazon, eMusic, Rdio, Spotify, etc.) So just what are the motivations and experiences of self-releasing artists trying to build an audience and get paid along they way?


Mike Sempert, leader of San Francisco-based Birds & Batteries, has built a recognized sound, image, and reputation for his band and their original synth-infused, hook-laden pop songs. His indie record label, Eightmaps, is a release vehicle almost exclusively for his own musical output; he doesn’t actively look for other artists to release. In fact, the Eightmaps website is a simple landing page with a logo that links to a SoundCloud streaming page featuring the indie record label’s five releases.

Google “Birds & Batteries review” and you’ll see just how successful Mike has been over the past five years in building music business relationships to a wide range of music reviewers, bloggers, print media, and other music influencers to help spread the word about Eightmaps’ releases.

Birds & Batteries indie record label releaseWhat prompted you to start a label?
I started Eightmaps out of a basic necessity to self-release the Birds & Batteries EP, Up To No Good in 2009. It made sense to create a separate entity to release that EP through, and other releases followed suit. I use the Orchard, formerly IODA, to digitally service those releases. Basically, that just means it goes to all the digital storefronts, like iTunes, eMusic, and streaming sites like Rdio and Pandora. You can do the same thing through CD Baby, but when I first pursued a working relationship with IODA, they were actively based here in San Francisco.

What are the benefits of having and running your own indie record label?
Self-releasing allows me to move forward with a release on my own timeline and on my own terms. There’s also more transparency and simplicity when it comes down to accounting, etc. When you release with someone else, whatever release budget they offer is essentially a loan. Until you recoup, you usually don’t see much, if anything. Self-releasing is essentially investing in one’s own artistic output.

What is your process for finding and releasing other bands and artists on your label?
Eightmaps has only released one record by an artist that wasn’t one of my projects: Cygnus by a band called Doombird out of Sacramento. We became friends through our mutual buddies, Two Sheds, and Doombird ended up doing a great remix of a Birds & Batteries song. I was a fan of their music and offered to release Cygnus on Eightmaps, simply to get them distribution. It’s a really casual thing, mainly due to lack of time and money. My feeling is that any bump in visibility is better than no bump.

What is your model for selling records through Eightmaps? Or is it strictly a labor of love?
I really don’t think much about trying to sell records. If a band is doing well — successful tours, good press, sync placements — their sales will reflect that. It’s been a long time since I’ve tried to convince anyone to “buy” my record digitally. Of course, on tour, selling CDs at each show becomes a big part of financing that tour. The biggest challenge to running your own indie record label is simply having enough dollars to do it all.

How much time to you devote daily to operating your record label?
Very little. It’s only when I’m in full swing with a self-release that I’m really active daily. There’s not much difference between what I do as a label and what any independent musician does.

Do you find that running a label complements or inspires your work as an artist? How do you balance or mix those two worlds?
As an indie musician it’s exciting to know that, at the very least, my music will be readily available to listeners on the web. I know that’s pretty basic, but it’s meaningful to me — music is meant to be heard.

What advice would you give to artists looking to and wondering how to start their own indie record label?
If you’re an independent artist, you’re probably already functioning as your own label. Whether you choose to call it something like “Dog Pants Records” is entirely up to you. Either way, keep making music and take advantage of the resources you have. If you have time, research blogs and reach out to the ones that post music you like that also matches your sound somewhat. Follow up. Try to build and keep long-term relationships going with bookers, bloggers, whoever seems to care about what you’re doing. Try to build a network of support around your music. That’s what I’ve found to be effective.

Loglady indie record label

Loglady Records

Loglady Records was formed in 2010 by Jason Hendardy, vocalist and bassist for the San Francisco-based noise punk band Permanent Collection, and his graphic designer girlfriend, Lauren LoPrete. Combining their strengths, Loglady releases aesthetically resonant albums for various artists who share a raucous take on pop sounds and a DIY ethos.

Hendardy and LoPrete maintain a strong focus on analog releases, offering 12″ and 7″ vinyl and cassettes in their site shop. Their respect for hard-working, and self-making artists is evident from the label’s roster, including San Francisco stalwarts Terry Malts, and blogosphere-beloved Part Time, both of whom caught the attention of larger labels for subsequent records. Ultimately, Loglady is not just a means of release for their represented artists, but a structure of support for a community of like-minded, independent musicians.

What prompted you to start an indie record label?
Lauren and I were looking for a way to combine our common interests of music, design, and DIY ethics and wanted to release music from some of our friends. It seemed like the perfect hybrid of our interests.

What are the benefits of self-releasing?
You have a better grasp on the inner workings of the music industry and overall you have total control. Nobody is standing in the way of how you want it to sound, look, or feel. It can be both frustrating at times and totally rewarding.

Indie record label releaseWhat is your process for finding and releasing other bands and artists on Loglady?
I usually check out bands when my band, Permanent Collection, tours or plays. That or a friend will tip us off to a new band. We try to keep it personal and focus on releasing music by people we both respect and would want to spend time with. We aren’t a huge label so it’s best if we get to know who we are working with.

Which avenues do you utilize for distributing music?
We distribute [physical CDs and records] through Revolver USA/Midheaven, since Jason works as an Admin on the Midheaven site. [Midheaven specializes in the distribution of DIY bands to brick and mortar and digital retailers.] It’s a perk and makes our label pretty efficient. We typically release the digital music ourselves through a middleman like CD Baby to distribute it to iTunes, Amazon, and similar digital stores.

How much time to you devote daily to operating the record label, and what does that day-to-day work look like?
We’re working on the label nonstop, so there aren’t set operation hours because we try to keep on top of things as best as possible. We observe companies and labels that we are interested in and try to work in a similar manner, from the design of our site to how we handle our orders. We believe in shipping out orders on the same day if placed before 3:00 PM or next day if placed during the evening. Day to day we are always looking to make our label a little different from normal record labels. Music drives us, but the look and feel carries a heavy hand in each release. We’re constantly trying to reevaluate the things that aren’t working and to try new ways of doing things.

What are the major challenges you encounter while running Loglady Records?
When it’s just the two of us with full time day jobs (and bands and other projects), there’s never enough time to fulfill all of our ideas right away. The other challenge is that we’re two people with different but complementary tastes. We can debate over music and design for a long time before we figure out a solution that we’re both happy with.

Some days running a label feels like playing the stock market. Releasing vinyl isn’t cheap and in our case we’re putting a lot of money into a new or upcoming band. We have no way to gauge whether it will sell out quickly or sit on the shelves, just our gut instinct that it’s great music and it deserves to be heard.

Do you find that running a record label and creating a community of fellow artists complements or inspires your own artistic work? How do you balance or mix the worlds of artist and label-owner?
It’s inspiring. We want to focus on a diverse range of music and artists. We’re focused on musicians as artists who value their music as much as any other creative outlet they have. In that sense, it’s nice how the Loglady community is not one-dimensional or genre specific.

It’s motivating for me to play music while running the label. I feel like there is a good balance between understanding where the musician is coming from, and taking care of the music business side of getting their music released and out to fans.

What advice would you give to artists looking to and wondering how to start their own indie record label?
Some people in the music industry can be totally jaded and unhelpful. Don’t let those people discourage you from doing what you want. Don’t do it for the money, because you most likely aren’t going to make any and if you do make money don’t let that change your outlook on music and why you release music. You’ll also meet cool people along the way and for us, that’s what makes it’s all worthwhile.

Keith Hatschek is a contributing writer for Disc Makers Echoes and directs the Music Management program at University of the Pacific. He’s the author of two books on the music industry, The Golden Moment: Recording Secrets of the Pros and How to Get a Job in the Music Industry.

Casey Newlin works at a video production and post house in San Francisco and curates music for covers-themed dinners presented by Noise Pop.

Read More
Developing Your Artist Brand
How to achieve success as an indie artist
Five elements of your artist brand
Online music platforms for connecting, distributing, and networking
An independent musician needs to make CDs
How To Submit Your Songs to Music Blogs, Record Labels, Radio, and Press

Read more: How To Start Your Own Indie Record Label | Indie Record Label – Disc Makers

First and foremost, Thanks a lot for your interest!  The response from musicians, managers, artists, etc. on Linkedin, Twitter, and Facebook has been much larger and faster than I expected and I have actually been overwhelmed with submissions and messages for weeks now.  I have been asked to visit various websites to listen to music, respond to emails, secure permissions, post new songs and more, so please forgive me if you receive a delayed response.  That is also the reason that I am writing this blog to answer many of the basic questions that many of you have.  Please understand that this project is still in it’s early stages, but WILL be completed! With that said…  If you are interested in being a part of this special project, please read this blog in its entirety.


Dreams Made Real Inc.(D.M.R) is the United States’ first and only full service entertainment company that produces music, books, and film with all positive content. Our mission is… “to improve the living conditions of all people by using all popular forms of entertainment to educate and inform while promoting community/political involvement, entrepreneurship, self-discipline, and the importance of education.”

Ultimately, Dreams Made Real, Inc. will position itself to establish numerous non-profit organizations and foundations that focus on youth development and education. The Company was founded by CEO Marcus Davis. ( isn’t fully complete yet)


This will be my company’s first album released.  It will feature no more than “3 songs” from every major music genre including but not limited to: Rock, Hiphop, Country, R&B, Reggae, Pop, Gospel, etc., etc.  Every song Must be inspiration, motivational, or educational/informational.  Also, every song Must be totally clean and for All ages.  Not even one curse word!  The title has not been chosen yet, but right now I am calling the project “Music With A Message!”  The idea of the project is to: 1. Prove that all kinds of music can be more than just entertaining.  2. Prove that clean, inspirational music can entertain, uplift, and sound and feel good all at the same time.  3. Prove that independent artists and labels can come together to do something BIG and Meaningful!  4.  To reach the whole world, because most people worldwide listen to at least one of the major genres of music.

There is also plans for a dvd/documentary to be released with the project that will feature videos of the artists’ songs, interviews, live performance footage, and whatever else the artists come up with and send in for the documentary!


Basically, artists/musicians/producers/poets will submit a song or two.  ”IF” a song of theirs is chosen to be on the compilation, they will be paid a flat rate and sign a contract for my company to have rights to promote and sale their song for profit as a part of the compilation album.  The details will be available once the contract for the compilation artists has been written.  I am receiving feedback from my advisors as well as concerned artists about ways to make the terms fair to the artists and my company.  This is being considered before the contracts are drafted.  The final contract will be complete and available before the song submission deadline.  This means that artists would have a chance to see the contract and remove their song from the competition before the song selection process if they wished.

What I AM PROMISING/GUARANTEEING the artists is that:
1. Their song, name, pictures and link will receive tons of promotion online and here in Atlanta, GA (even if you don’t make the album!), 2. They will be brought to Atlanta at least once for a weekend of shows/events/videos/commercials (this applies to U.S. artists only- intl. artists would probably only receive a set amount for travel), 3. They will be a part of something that’s never been done before and that’s all-positive.  Those are my promises.  ”IF” things go as well as I plan and hope for them to, then the artists would also be invited on an at least 3-5 big cities tour.


If your song is selected for the actual compilation project, you would NOT be giving my company 100% rights to your song.  You would be giving my company non-exclusive rights to promote and sell your song as a single or as a part of the album as a whole.  You could still sell your song from your site if you wished and you would still be compensated if your song was placed on the radio or was wanted for advertising, etc.


Songs will be selected in 3 ways:

1. I personally choose the song because it is perfect for the project and the vision that I have for it.  I will choose no more than 1 song from each genre.

2. The song has to be #1 in song plays (in that genre) on OUR company music website @   THIS MEANS: when you submit a song (with at least 2 pictures and a link for people to buy or listen to your music) you MUST also give my company permission to upload and post those online for people to listen to and see but NOT for people to buy or download from me.  1 song will be chosen from each genre by the fans in other words!

3. I am putting together a “Panel of Judges” for the project.  It will consist of artists, music industry professionals, musicians, instructors, and critics.  They will vote for and decide 1 song in each genre.

That’s how the songs will be selected!


The last day for songs to be submitted for a chance to make the album will be December 31, 2013.  This gives the artists more than 90 days from the original creation of this blog update to create a new song specifically for the project if they don’t have an appropriate one already.


1. The contract for the artists that will eventually be chosen to be on the album has not been written yet, but it will be before the song submission deadline.

2. If you would like a release form for my company to post your song, pictures, and link on my website, then I can send you one upon request, BUT it’s really not necessary as long as when you email me your song and pics, you state in the email that you are giving permission to Marcus Davis or Dreams Made Real to post them on our websites for people to listen to but not to buy.  That would be legally binding.  That’s pretty much it.  I think that I have addressed most of your concerns, but let me know if I didn’t.  Feel free to email or call me with questions, concerns, suggestions, or for more information about the marketing plan!  We are also open to all forms of help with the project from administrative to potential investors.

Submit Your Songs Now!!!

MY EMAILS: personal–  company–

PHONE# 404-319-7566

Thanks again,

CEO Marcus Davis  @ceomarcusdavis

About is a one stop shop musician resource hub and network.  We help musicians take there music from conception to reality by assisting with every step in-between.  Amongst our numerous services, we provide:

  1. A densely stocked “Shop” full of discounted links to anything an artist or audiophile might need for any project.
  2. A rich network of almost any music professional/ service imaginable, including: Studio’s, Radio Stations, Record Labels, Managers, Producers, Engineers, Session Musicians and more!
  3. We take the leg work out of researching your favorite music products & topics with our “Music Blog”.  Each review is equipped with convenient                               discount links so when you do make the choice on your next purchase, you get the best price possible!
  4. A “Music Today Blog” discussing user requested topics and much more!
  5.   A strategically designed “Artist Showcase” to show off all of your the  
        fruits of your musical endeavors.  Click here to learn more about our showcase

       Our showcase includes:
        –   Professional contact information
–   Manager/press contact information
–   A selection of your best youtube videos
–   CD Carrousel to get your music in your fans hands right away
–   Plus many more personalized options!

We’re constantly adding fun and helpful concepts so keep coming back to the M.D.M. neighborhood… you never know what you’ll discover next! exists to provide a public venue to showcase independent music talent and to promote and foster the independent music industry.

Artists and Composers

Become a member of the family…

We do not sell your original music. exists to showcase your original music, direct the public, to the artist’s individual web sites and to the various commercial web sites, where they can purchase your music.  Because of this, all music aired on is stored in protected areas designed to prevent downloading and theft of your tracks.

We are entirely supported by Sponsors and Donations, as a service to the independent music industry and the public.

There are ABSOLUTELY no obligations or charges to artists to have their original music aired on and linked back to your site or distribution outlet.  Our purpose is to help you promote your music.

Be Heard Locally, Nationally and Worldwide

All you need to do is email Joe at, attach your ORIGINAL MP3′s, at least 10, include your Web site, a Bio and state that you are allowing us to play the music.Your songs can be added to any of our Play Lists. Just indicate which one(s) and within two (2) weeks you will be on the air. If you don’t have MP3′s, you can mail your CD to us by requesting where to send them.

From a post on Linkedin by  Digital Project Manager/Digital Strategist, Freelance.

Here’s an illuminating slice of music industry reality brought to life through this interactive chart. This interactive chart, based on actual RIAA revenue figures, shows how the slice of the pie changes dramatically over the last 40 years, starting from 1973 up to 2012. The chart illustrates the revenue generated from all the various formats, sources and distribution points. If you’d like to take more than just 40 seconds and zero in on some of the stats check out the static charts, by each year, over at Digital Music News.

Check it out here… Chart


We are always looking for new music to add to our playlists and to give our listeners the “411” on up and coming or breaking bands. Have a new CD coming out, we can help you break it.

College Underground Radio has had over 1 MILLION listeners and website visitors. THAT IS ALOT OF EXPOSURE! This provides a vehicle for unsigned or undiscovered bands and artists to get your music heard and build new and more fans.

Bands or musicians who want to submit their music to College Underground Radio for consideration to be added to our playlists should submit 1 mp3 recording (so pick your best) and sign a release for us to play your music.

What Is Included:

  • 1 track included in the next month’s playlist rotation on this station
  • Rotation is approximately 3+ spins per day for a least 30, 60 or 90 days depending on the airtime you select.
  • Listed on the College Underground Radio playlist
  • Be heard by thousands of listeners and website visitors in 100+ countries
  • Possible inclusion on some of the CUR Future Sound Radio shows

All submissions to College Underground Radio are assessed an upload fee per recording to cover our basic costs. We are not asking you to pay to play, its just that to keep our radio station free, we need to help defray the costs of formatting, editing and uploading to the music stream plus the people we pay to do this.

College Underground Radio